Re-Branding: Infants’ Friend Comfy Baby Cream & Infants’ Friend Oral Liquid
Infants’ Friend is an iconic Australian Brand that has been used and trusted by Aussie parents since 1935.
Infants friend Oral Liquid was created to help alleviate the symptoms of infant colic and wind discomfort and for many years was the brands sole product offering.
In 2012 they developed a Barrier Cream that has gained phenomenal popularity due to its efficacy and use of natural ingredients and soothing botanicals.
In 2016 I self-initiated this re-branding project after using and falling in love with this wonderful product.